Menswear | Trends

Laurent Vergne Reepmaker, founder of menswear brand Laurent Vergne, on accessible luxury and starting wholesale

Laurent Vergne Reepmaker is the founder and designer of Laurent Vergne, a Dutch menswear brand with strong French heritage, founded in 2020. It sits in the accessible luxury segment, offering timeless, classic menswear, from blazers and coats to shirts, trousers and knitwear. The promise, in the founder's words, is to make a man “the best...

Retail

Bound to open first-ever store in Manchester

Independent British menswear brand Bound, known for bridging the gap between casual streetwear and smart contemporary fashion, is opening its first-ever flagship store in its hometown of Manchester this month. Located at 34-36 Thomas Street, in the heart of the Northern Quarter, the 150 square foot store will house the brand’s core collections...

FairsPartner Content

DENHAM announces its partnership with SHIFT

Amsterdam through the launch of “The Denham Lounge – Crafted Connections”, a dedicated hospitality and networking space created for buyers, partners, press and creatives during the upcoming edition of SHIFT Amsterdam. Positioned at the heart of the event, The Denham Lounge will serve as a premium meeting point where contemporary fashion, retail...

Fashion

George at Asda is strengthening its menswear proposition

Supermarket clothing brand George at Asda is placing a renewed focus on its menswear offering with a new Studio Edit as it looks to continue to capture market share from traditional high street retailers. George at Asda reveals that menswear is a key growth driver for the business and has reported year-on-year sales uplifts ahead of the market,...

Featured

Fashion

Cultural shifts shaping SS27 menswear

As we look toward Spring/Summer 2027, four distinct menswear directions emerge that will respond to evolving consumer needs and cultural shifts. These directions spotlight overarching themes of cross-category elements, price-first driven versatility demands in consumerism, and the rising desire for authenticity in design. About Written for...

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Business

Dobell secures equity investment and strategic backing from Champions

UK-based business growth expert Champions (UK) plc (Champions) has announced a new global partnership with menswear e-commerce brand Dobell. The deal, which includes a significant equity investment from Champions, marks a new chapter for both organisations. Champions will provide its full-service expertise in strategy, digital marketing and...

FashionPress Release

Louis Vuitton Spring-Summer 2027 Men’s Pre-Collection

The Louis Vuitton Spring-Summer 2027 Men's Pre-Collection by Men's Creative Director Pharrell Williams braves the elements. Acclimatising to varying weather, a versatile wardrobe for the travelling man adapts to the fluctuating forecasts that frame a life lived between continents and capitals. Multifaceted garments and accessories are conceived...

Fairs

Pitti Uomo June 2026: 19 French menswear brands exhibiting

Promas and Le Défi, key organizations driving the international expansion of French fashion, are supporting the presence of 19 French menswear brands exhibiting at the Pitti Uomo trade show, held from June 16 to 19, 2026, at the Fortezza da Basso in Florence. Promas, which aims to support brands with their international development, has a...

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Business

UFC fighter Ilia Topuria invests in Spanish fashion brand MR. AB

Madrid – Madrid-based menswear brand MR. AB has just confirmed that fighter Ilia Topuria, the Ultimate Fighting Championship (UFC) world champion in the featherweight and lightweight divisions, has joined as a new investing partner. This move sees him join the project led and co-founded by Tomás Laso-Argos and Rafael Medina. First teased on...

Fashion

Zara and Bad Bunny launch their collection: from Puerto Rico to the world

Madrid – In one of its most significant strategic initiatives this year, the collaborative capsule collection designed by Zara with Bad Bunny and his creative team went on sale this Thursday, May 21. With this collection, the main fashion chain of the Inditex group not only renews its offering for the spring/summer 2026 season but also, and...

Featured

Fashion

In Kinshasa, tailors rejuvenate the 'abacost', the DRC's emblematic suit

Sewing machines whirred across bold fabrics at a Kinshasa atelier where Congolese tailors and their style-savvy customers have revived a suit long associated with life under a dictator. The "abacost" has a closed-front jacket, often with a Mao-style collar and worn without a tie, ideal for the sweltering equatorial heat. It was the signature...

Fashion Partner Content

Quiksilver updates heritage with ‘Young Guns’ revival: A combination of performance apparel and storytelling

Quiksilver, a global company in the action sports apparel sector, has announced the return of its “Young Guns” movement. Two decades after its inception, the brand is leveraging its established heritage to launch a campaign comprising a 17-item technical collection and a feature film slated for a global release in August 2026. A heritage-driven...