Pitti Immagine news and archive

America’s Todd Snyder to be Pitti 105’s Designer Showcase

Ahead of Pitti Immagine Uomo 105, the Florentine trade fair has announced that Todd Snyder will be heading up the upcoming edition’s Designer Showcase with his eponymous brand. The American designer will present his new menswear collection at the Stazione Leopolda, where he will host a fashion show on January 9, 2024. In a release, the CEO of...

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Pitti Immagine taps Kiton's Antonio De Matteis as its new president

On Thursday, Pitti Immagine's shareholders' meeting: the Florence-based Centro di Firenze per la moda italiana (CFMI) and Sistema moda Italia (SMI), was at its headquarters in Via Faenza, Florence. Following the recommendation of the board of directors of the Centro di Firenze per la moda italiana, the assembly appointed the Pitti Immagine board...

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Golden Hour in Florence: The street styles of Pitti Uomo

Menswear trade show Pitti Uomo is not only the start of a new year for the fashion world, but it also marks the beginning of the order season. However, where style is concerned, there is no sign of the post-holiday blues in Florence, where fashionable gentlemen were at their best. The fair, like its home town, proves that opposites attract. This...

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Pitti Uomo announces Grace Wales Bonner as guest designer

British menswear designer Grace Wales Bonner will be trade show Pitti Uomo’s guest designer for its 102nd edition in Florence this June. Wales Bonner will present the spring/summer 2023 collection for her eponymous label with a fashion show-event in a location that has yet to be revealed. Pitti Immagine's communication and special events...

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Pitti Filati steps into metaverse with digital product production

Pitti Filati’s content production service, Pitti Studios, has expanded its project with an exclusive metaverse-based experience. The trade show’s service, which it launched last June, is returning for its 90th edition with new technology that allows it to create animated and 3D versions of a finished garment to be worn by an avatar in a virtual...

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Pitti Uomo 101 returns to Florence for physical edition

Iconic menswear fashion trade fair Pitti Uomo kicked off its first day on Tuesday with the fashion industry descending on Florence for the return of the in-person event. Brands attending this edition include Italian fashion house Lardini, which will present a special edition capsule collection for FW22/23 realized especially for the occasion, as...

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Pitti 100 returns to Florence for toned-down but upbeat edition

Pitti Uomo went from around 30,000 visitors and 18,500 buyers in June 2019 to 6,000 visitors and 4,000 buyers in June 2021 as the event celebrated its 100th edition with a toned-down event in light of ongoing Covid uncertainty. “Normally I do not indulge in sentimentality, but if there was a special feature of the days of the fair that are...

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Pitti Uomo: A look back at the trade show’s history ahead of its 100th edition

Following a year of cancelled physical events, Italian menswear trade show Pitti Uomo is set to return to Florence at the end of June to celebrate its 100th edition. It will be a toned-down show compared to previous iterations in light of ongoing Covid-19 concerns, with organisers announcing earlier this month the show would host fewer brands...

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Pitti Uomo sets dates for summer edition

The show must go on! On Wednesday, Pitti Uomo confirmed they will be hosting a physical event this year. Pitti Immagine, the collective overseeing Pitti Uomo, released its final schedule of physical trade shows taking place starting in late June. Pitti Uomo will be held from June 30 to July 2, which is a day shorter than usual, but this move was...

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Pitti Uomo: Summer dates revealed for physical show

Italian menswear trade show Pitti Uomo is set to return this summer. The event’s organiser Pitti Immagine announced Tuesday the physical event will take place between 15 and 17 June at its usual location, the Fortezza da Basso in Florence. It comes after the event was cancelled several times in the past year due to the pandemic, with a digital...

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Pitti Uomo trade show to go online due to pandemic

Physical fashion events continue to be cancelled with the winter editions of Pitti Uomo, Pitti Bimbo and Pitti Filati to be held as a digital format on the Pitti Connect platform. The men’s trade show, Pitti Uomo was supposed to run February 21 to 23 in Florence, however, organisers have announced a statement to cancel all physical events due to...

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Pitti Uomo confirms physical January show dates

Organisers of leading Italian menswear trade show Pitti Uomo have confirmed the physical event will return to the Fortezza da Basso in Florence from 12 to 14 January 2021. It comes after organisers were forced to cancel the physical event this summer due to Covid-19, instead launching a digital iteration through its Pitti Connect platform. But...