Denim | Trends

Study: design choices can significantly reduce fibre shedding from jeans during washing

The way jeans are processed in the factory largely determines their environmental impact when washed by the consumer. New research, shared by The Microfibre Consortium (TMC) on LinkedIn, shows that combining mercerised yarn (treated cotton) with specific washes can reduce fibre shedding by 77 to 93 percent per wash cycle. The processes for two...

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Calik Denim names Eray Karaduman as general manager

Denim manufacturer Calik Denim has appointed Eray Karaduman as general manager, as it looks to realise its long-term vision of expanding its global impact across key markets, including the US, Europe, and the Far East. Calik Denim, known for its innovation and sustainability, is looking to the future with a new sustainability framework, ‘Passion...

Fashion |In Pictures

Guess Jeans partners with Hysteric Glamour for SS26 capsule collection

Guess Jeans has partnered with cult Japanese label Hysteric Glamour to create a special Spring/Summer 2026 collection that connects California surf & skate nostalgia with Tokyo’s counterculture appeal. Set to launch April 3, the collaborative collection is inspired by both brands’ legacies, reimagining archival designs and classic silhouettes...

Fashion |In Pictures

Bebe launches debut collection with Betty Boop

Fashion brand Bebe has launched its debut collaborative collection with the iconic cartoon character Betty Boop. The new Bebe x Betty Boop collection brings together two culturally relevant names to create a unique collection for fashion-forward women. Building on Betty Boop’s strong resurgence, driven partially by the success of Boop! The...

Fashion |In Pictures

Lee Jeans unveils collaboration with Feng Chen Wang

American denim brand Lee Jeans has launched an exclusive collaboration with London-based Chinese designer Feng Chen Wang, celebrating the 101st anniversary of Lee’s iconic 101 series. The collection sees Wang reimagining the classic American cowboy silhouette of Lee’s 101s through her distinctive, deconstructed lens, while also blending...

Fashion

Fabletics ventures into denim for first time with new collection

Fabletics is venturing into a new category for the first time in response to heightened customer demand. The US activewear brand has unveiled its first denim collection, offering looks that intend to serve as an extension of its focus on comfort and fit. To create the line, Fabletics partnered with denim expert Benjamin Talley Smith, who aided...

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The tariff trap: Why Lesotho’s “reciprocal" duties hand advantage to regional rivals

Lesotho’s garment industry, once a beacon of industrial growth in Southern Africa, is facing a collapse that unions describe as a “gendered supply chain shock.” Following the US administration’s imposition of “reciprocal” tariffs — which reached as high as 50 percent before settling at a 15 percent surcharge — the mountain kingdom’s largest...

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Fashion

Men’s denim FW26 highlights: Dior Homme, Juun J, DSquared2 and more

In the history of men’s runway fashion, denim has never held greater significance. This was clearly evident for Fall/Winter 2026. The variety of silhouettes, washes, surface interest and other detailing was enough to pique any store buyer’s interest. Here are the highlights from the men’s collections. Credits: Juun J m clp F26 099 ©...

Fashion

Gap partners with Harlem's Fashion Row once more for new denim collection

Gap has partnered with Harlem’s Fashion Row (HFR) once more to create a new collaborative denim collection that reimagines the American retailer’s iconic styles. The new capsule collection, which marks the next chapter of the six-year partnership between the two, includes 20 pieces that showcase the work of five designers of color: Daveed...

FashionPress Release

The new language of denim: Uniqlo unveils its most versatile jeans yet for SS26

The new collection features the JWA Straight Jeans Selvedge in authentic selvedge denim, alongside the JWA Straight Jeans and JWA Baggy Jeans that bring a modern, fashion-forward edge. The Baggy Curve Jeans offer a sculpted silhouette, while the EZY Extra Stretch Jeans are engineered for superior comfort and ease of movement. Baggy Curve Jeans...

FashionPress Release

Levi’s® debuts “Behind Every Original” campaign with a Super Bowl advert

Levi’s® launched “Behind Every Original” today, a new global campaign celebrating the people driving change – with an ironic twist. Debuting during the Super Bowl with the manifesto film, Backstory, directed by Kim Gehrig, Levi’s® subverts traditional narrative expectations. It tells the stories of famous icons and everyday originals from a new...

Fashion

Marks & Spencer doubles down on denim amid category growth

British department store Marks & Spencer is accelerating its denim focus with the launch of a dedicated campaign and new items that respond to growth of the category. The company said that with its “leading position in women’s denim and a growing market share in men’s denim”, it wished to build on its leadership in one of its key growth...