Supermarket Asda has promoted Liz Evans, managing director of George, to chief commercial officer of non-food and retail. In a statement, Asda said that Evans would be leading the supermarket’s large store operations on a permanent basis alongside her leadership of the George clothing brand. Evans appointment is part of the supermarket...
15 Jan 2025
For the third quarter ending 30 September 2024, supermarket giant Asda’s clothing range George delivered “strong performance”, with like-for-like sales increasing 4.9 percent. The retailer credited the uptick to its back-to-school range, which it said generated around 180 million pounds in sales, marking its “best performance to date”. The...
8 Nov 2024
London Fashion Week designer Roksanda is collaborating with supermarket clothing brand George at Asda as part of LFW’s continued 40th-anniversary celebrations. The collaborative collection will offer Roksanda’s signature style to an accessible audience while raising funds for the BFC Foundation programme, a charity supporting the future growth...
11 Sept 2024
Asda continued to deliver a strong online performance in grocery and clothing in the second quarter. Fashion retailer George under Asda grew its online revenues by 3.9 percent during the quarter under review. The company said in a release that total George clothing sales decreased 3.9 percent on a LFL basis, partly reflecting Asda’s strategic...
9 Aug 2024
Supermarket clothing brand George at Asda has unveiled a new swimwear collection with collaborator TV personality Billie Faiers, building on the success of her previous womenswear and children’s collections. The swimwear collection launches on July 4 and has been crafted with Faiers' “individual aesthetic to bring an injection of glamourous...
4 Jul 2024
Asda has appointed David Devany as vice president for ecommerce, who is joining the company Iceland Foods. At Iceland Foods, he held the role of group chief customer, marketing and digital officer since 2020. The company said in a statement that Devany brings over 25 years of experience in ecommerce, digital and marketing, and will focus on...
UK supermarket giant Asda has welcomed a notable uptick in its revenue for the fiscal year 2023, increasing to 21,898 million pounds (excluding fuel) at a year-on-year growth rate of 7.1 percent. Net profit for the period came to 195 million pounds, up from a net loss of 354 million in FY22, while operating profit also improved to 637 million...
1 Jul 2024
Funds managed by TDR Capital, a UK-based private equity firm, have acquired Zuber Issa’s shares in Asda. Mohsin Issa remains a co-owner in Asda alongside TDR Capital. The company said in a release that TDR Capital now owns 67.5 percent of Asda with 22.5 percent owned by Mohsin Issa and 10 percent by Walmart Inc. The transaction is set to...
10 Jun 2024
Supermarket giant Asda has outlined its plans for a 50 million pound store upgrade programme as it looks to improve the shopping experience of its customers. While the programme is set to be carried out over 170 stores in total, 50 of larger stores will receive major updates, including the introduction of new in-store services and features....
30 May 2024
Supermarket giant Asda has reported promising financials for the first quarter ending March 31, during which its revenues rose 6.6 percent to 5.3 billion pounds. Among the contributors, the retailer’s clothing brand George at Asda was cited to be a strong benefactor as it “outperformed the fashion and homewares markets during the quarter”, Asda...
21 May 2024
Supermarket giant Asda has revealed a new brand identity and logo as part of a wider strategy that looks to take consumers’ preferences and perspectives into account. Executed following “extensive customer research”, Asda has updated its logo, typography and colour palette to reflect traits imposed on the retailer outlined in the survey’s...
17 May 2024
Supermarket giant Asda has said that its clothing brand George welcomed “soaring growth” in both online and in-store fashion sales over the latest six-month period. According to the retailer with reference to a report by Kantar, George at Asda had significantly outperformed the market, with online sales up 13.4 percent over the 24 weeks to March...
16 Apr 2024