OTHER STORIES news and archive

& Other Stories appoints editorial veteran as head of brand identity and creation

& Other Stories has announced the appointment of Johan Svensson as the new head of brand identity and creation, starting from October 2022. Svensson boasts strong expertise in editorial work, with past experience at the likes of French Vogue, Harper’s Bazaar, W Magazine and British Vogue. The H&M-owned brand said his past will help to embrace &...

21 Nov 2022

Fashion

& Other Stories unveils collaboration with A.W.A.K.E. Mode

Womenswear retailer & Other Stories is launching a new co-lab collection with London-based brand A.W.A.K.E. MODE this autumn. The & Other Stories x A.W.A.K.E. Mode collection will feature ready-to-wear, shoes and accessories that showcase the brand’s fashion-forward aesthetic and tendencies for art-like yet wearable pieces with avant-garde...

22 Aug 2022

Fashion

& Other Stories launches rentals with Hurr

H&M Group-owned womenswear retailer & Other Stories is launching short-term clothing and accessory rentals with fashion rental platform Hurr. With rental services "growing rapidly," & Other Stories said that they were “excited” to be offering a curated selection of its summer collections on Hurr, featuring dresses, tops, skirts, trousers,...

21 Jul 2022

Fashion

& Other Stories to celebrate Pride with LGBTQIA+ artist residencies

& Other Stories is celebrating Pride 2022 by lending its platform to five creatives from the LGBTQIA+ community to amplify underrepresented voices within its stores, including London and New York. The retailer is teaming up with LGBTQIA+ artists including Yasha Lelonek, Djamila Imani, ShayShay Konno, Stella Zekri and Hanna Kisch throughout the...

21 Jun 2022

Fashion |Exclusive

Exclusive: South Korea’s Minju Kim to collaborate with & Other Stories

Fashion retailer & Other Stories has revealed it will be collaborating with Seoul-based designer Minju Kim for a spring 2022 collection. Launching her namesake brand in 2015 after winning the H&M Design Award, Minju Kim went on to become a semifinalist in the LVMH Prize for Young Fashion Designers and also the first winner of Netflix’s Next in...

11 Jan 2022

Fashion

& Other Stories launches fashion-themed board game

Retailer & Other Stories has launched The Style Game, a fashion-themed board game featuring its autumn/winter collections. The limit-edition multiplayer board game revolves around & Other Stories three ateliers - Stockholm, Los Angeles and Paris. Players, represented by a small golden brass metal game pieces in the shape of ballerinas and shoes,...

5 Oct 2021

Retail

& Other Stories announces launch at Nordstrom

Fashion retailer & Other Stories, part of the H&M group, has announced it will be bringing its collections to US multibrand retailer Nordstrom. A curated selection of & Other Stories collections will be available at Nordstrom, including a range of ready-to-wear, shoes, accessories, jewellery and beauty from the & Other Stories ateliers in Paris,...

26 Aug 2021

Fashion

& Other Stories launches first kids’ capsule collection

Retailer & Other Stories is launching a collection for women and kids, for the first time, featuring summery, printed dresses and sets all in sustainably sourced materials. The collection is inspired by the importance of female role models in a young girl’s life and features six matching looks, a dress for the woman and a dress or coordinated...

18 May 2021

Fashion Featured

Rejina Pyo unveils collaboration with & Other Stories

South Korean-born, London-based Rejina Pyo is collaborating with retailer & Other Stories for spring/summer 2021. Launching on April 15, the Rejina Pyo co-lab collection will feature “versatile, wearable ready-to-wear pieces,” explains & Other Stories, which will “stay relevant and testify to their quality over time”. Inspired by the strength...

13 Apr 2021

Business

Temporary store closures affect H&M sales, drop by 21 percent

In the first quarter 2021, the H&M group recorded net sales decrease of 21 percent in local currencies compared with period between December 1, 2019 to February 29, 2020. Converted to SEK, the company said in a statement, the group’s net sales amounted to 40,060 million Swedish krona compared to 54,948 million Swedish krona. The company added...

15 Mar 2021

Fashion

Le Petit Trou collaborates with & Other Stories

Retailer & Other Stories has launched a lingerie co-lab collection with Le Petit Trou featuring 11-pieces described as “flirty and comfortable, but also a bit funny and sassy”. Designed to be both “unfussy and feminine”, the collection features a range of matching bras, underpants, sleep set and a robe in a colour palette of blush pink, black,...

4 Feb 2021

BusinessFeatured

H&M reports drop in full year sales and profit

The H&M group’s net sales amounted to 187,031 million Swedish krona in the 2020 financial year. In local currencies, net sales decreased by 18 percent. The company said, sales development was significantly negatively affected by the pandemic, particularly in the second quarter when stores were temporarily closed in most markets; at the most,...

29 Jan 2021