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Pour Moi partners with Wunderkind to grow DTC offering

Lingerie, swimwear and womenswear brand Pour Moi is partnering with performance marketing solution Wunderkind to boost first-party data capture and optimise its owned direct-to-consumer (DTC) channel engagement capabilities to drive performance and growth. Launched in 2006 as a size-inclusive lingerie brand Pour Moi has expanded its offer into...