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Why Nike designed a sneaker that is made to be disassembled

On Saturday, the Brooklyn Half Marathon was held in New York for the first time since the start of the pandemic. A young runner in his thirties collapsed after finishing the 13.1-mile race and was later pronounced dead from a suspected cardiac arrest. The man was one of sixteen people taken to the hospital that day, according to the FDNY, amid...

24 May 2022

Fashion |In Pictures Featured

Dune founder launches sustainable trainer brand Lerins

Daniel Rubin, who founded footwear retailer Dune, has launched a new British brand Lerins focused on sustainable trainers. Inspired by the unspoilt Lérins Islands, located off the coast of the French Riviera, Lerins is a new conscious trainer brand designed in London and made in Portugal with materials sourced in Europe. Lerins is launching...

3 May 2022

Fashion

Asics launches co-branded NFT sneakers with Stepn

Asics has launched a limited-edition NFT sneaker collection with move-to-earn running app Stepn on the Binance NFT Marketplace. The Stepn x Asics NFT Sneaker Mystery Box collection, hosted and minted on the BNB chain on Binance NFT Marketplace, received participation from more than 195,000 participants and subscribed tickets. The total trading...

28 Apr 2022

Fashion Featured

Nike set to release new Billie Eilish collaboration next week

Nike’s third collaboration with Oscar and Grammy award-winning singer-songwriter, Billie Eilish, is set to drop this coming Monday, April 25. The Nike Air Force 1 Billie pays tribute to Eilish’s love of the 1982 classic, reimagined in a more environmentally friendly version. “The challenge and opportunity with this collection was to respect the...

19 Apr 2022

Fashion

Online sneaker marketplace Goat signs deal with French football club

A next generation lifestyle platform has signed a sponsorship deal with one of the world’s most fashionable football clubs. French sports giant Paris Saint-Germain and Goat, a sneaker platform, announced a multiyear global partnership that will see Goat become the new official sleeve partner of the club. The partnership will also see the two...

14 Apr 2022

Fashion

Fila partners with Barneys New York on limited edition capsule

Sportswear giant Fila has revealed a collaborative collection designed together with luxury department store Barney New York, consisting of six shoe styles for men and women. The new capsule builds on the duo’s previous partnerships, which have included the launches of apparel and footwear collaborations. For the Barneys New York x Fila footwear...

5 Apr 2022

Business |Interview Featured

CEO interview: Sneaker investment platform Rares introduces secondary market trading

“Investing in culture” - that’s the core concept of Rares, a sneaker investment platform set up by former NFL player, Gerome Sapp. The platform allows users to invest in sneakers as they would do in typical stocks and provides sneaker enthusiasts an alternative to simply reselling shoes. In a discussion with FashionUnited, Sapp said the concept...

5 Apr 2022

Fashion

Sustainable sneaker brand Rens introduces its first physical and virtual hoodie

Finnish athleisure brand Rens, known for its climate-neutral sneakers made from coffee grounds, has added its first hoodie made from bamboo to its collection. The hoodie is completely vegan and also made climate neutrally from coffee grounds, recycled plastic and bamboo viscose. To make one “Elemental” hoodie, which costs 99 euros, one requires...

5 Apr 2022

Business

New Balance expands Made in USA production with new factory

Boston-based footwear giant New Balance has opened a new factory in Methuen, MA. The 80,000-square-foot facility, which underwent a 20 million dollar renovation, began its sneaker production earlier this year. Celebrating American craftsmanship The new production site signals New Balance’s commitment to American manufacturing and showcases its...

30 Mar 2022

Fashion

Veja partners with marine conservation organization

To celebrate and raise awareness of the work by Sea Shepherd, the non-profit organization of marine conservationists who protect wildlife, combat illegal fishing and whaling, and organize the cleanup of debris from beaches and oceans, Veja has launched a custom edition of their Dekkan style featuring the Sea Shepherd logo. A Sea Shepherd ship....

28 Mar 2022

People

Pakistani artist gives new flair to trainers

Haider Ali dabs a brush with an iridescent glob of paint and gets to work on a pair of sparkling white sneakers -- his latest canvas for a carnival of colour celebrating Pakistani culture. Pakistan's lorries are renowned for "truck art": candy-coloured murals depicting South Asian animals, celebrities and religious icons. The tradition...

16 Mar 2022

Fashion

New Balance and District Vision unveil co-branded collection

New Balance and Los Angeles-based inner peace collective, District Vision, have unveiled a co-branded apparel and footwear collection, which will launch alongside a series of mental health micro-courses. The capsule collection features technical apparel pieces including T-shirts, shorts, leggings, light jackets and anoraks, with organic...

10 Mar 2022