Austrian company Swarovski Crystal Business recorded sales growth of six percent to 1.9 billion euros in the year to December 31, 2024. The growth driver was the jewellery segment, which grew by 9 percent, three times as fast as the general market, the company stated in a press release. All regions contributed to the growth, however Europe lead...
21 Mar 2025
Jewellery brand Swarovski has unveiled its first collaboration with brand ambassador Ariana Grande, alongside a series of global pop-ups dedicated to the joint collection. The Wicked-star worked on the 16-piece line with the brand’s global creative director Giovanna Engelbert, with the duo intending to channel both Grande’s “radiant spirit” and...
28 Jan 2025
The Council of Fashion Designers of America (CFDA) has announced a “newly evolved partnership” with the Swarovski Foundation in the form of a fund designed to support early-stage creatives with innovation at the core of their new business ventures. The ‘Re:Generation Innovation Fund’, which has now opened its applications for 2025, is seeking “...
23 Jan 2025
Austrian-based crystal company Swarovski has opened its ninth store in London, returning to Regent Street with a new ‘Wonderlux’ boutique. Located at 122 Regent Street, the new 1,500-square-foot boutique spans three floors and showcases what the brand describes as its “most luxurious rendition” of its ‘WonderLux’ retail concept in an elegant...
17 Dec 2024
Austrian-based crystal company Swarovski is eyeing the fragrance market after signing a long-term beauty licensing deal with Coty, the beauty giant with a portfolio of brands across fragrance, colour cosmetics, and skin and body care. In a statement, Swarovski said the deal would allow it to develop, produce and distribute “a new vision of...
5 Dec 2024
British footwear brand Mallet London has launched an exclusive women’s capsule collection embellished with Swarovski crystals for the festive season. The limited-edition collection features three styles, the all-new Mallet Elia, Compton and GRFTR, available in black and white colourways. Every pair of the Mallet London and Swarovski crystal...
4 Dec 2024
Luxury footwear brand Stuart Weitzman has teamed up with Swarovski’s collaboration platform, Swarovski Creators Lab, to launch the “ultimate party shoe” in time for the holiday season. The limited-edition Stuart Power Shine pump sees the brand’s new Stuart Power 75mm heels adorned with over 6,000 tonal Swarovski pavé crystals to offer consumers...
25 Nov 2024
Luxury crystal jewellery brand Swarovski has named singer-songwriter Ariana Grande as its new ambassador and face of the brand. In a statement, Swarovski said the partnership would be officially launched with the brand’s holiday campaign for 2024. Giovanna Engelbert, global creative director at Swarovski, said: “Ariana’s charisma and positive...
17 Jul 2024
“Crystals are the essence of light, captured and reflected.” This poetic notion encapsulates the spirit of Swarovski, founded in Austria in 1895. As the world's premier crystal manufacturer, the company is celebrated for its high-quality crystals, gemstones, and exquisite jewellery and accessories. Operating globally with a presence in 170...
8 May 2024
The family-owned Swarovski Crystal Business posted growth of 4 percent to 1,832 million euros for the year 2023 and a 10 percent like-for-like increase amid a slowing luxury market, and a volatile geopolitical and macro-economic environment. The company said in a statement that EBIT before restructuring costs returned to positive territory for...
19 Mar 2024
Swarovski has opened its largest flagship store to date on New York's iconic Fifth Avenue as part of its wider global retail strategy. Opening its doors to the public just in time for the holiday season, the new 14,400-square-foot, two-story store features a unique concept by creative director Giovanna Engelbert that seeks to pay homage to the...
11 Dec 2023
Luxury crystal jewellery brand Swarovski has opened a new ‘WonderLux’ store concept at Liverpool One, showcasing an immersive luxury retail experience. The 2,000-square-foot store, located on Peter’s Lane at Liverpool One, marks the return of a standalone Swarovski store to the city. The store reflects Swarovski’s new visual identity, led by the...
1 Aug 2023